Keela is Velora CRM
Keela is Velora CRM
Turn one-time donors into regular givers. Keela brings donor data, communications, receipts, and reporting into one place so your team can build real relationships, not just manage records.
Trusted by growing nonprofits worldwide
All you need to manage donors and grow repeat giving
Know every supporter, at a glance
Full gift history, household relationships, and custom fields in one place. Walk into every conversation prepared.
Rich donor profiles make it easy to personalize outreach at scale, without the manual research.
Spot your next major donor before they raise their hand. Use engagement scores and giving history to find your warmest prospects.
Stop doing things manually
Donors always feel seen. Receipts, thank-yous, and re-engagement workflows run on autopilot, even when your team is stretched.
Start with pre-built flows and customize as you grow. Never locked in, never starting from zero.
No donor falls through the cracks, no matter how full your plate gets.
Reach the right people with the right ask
Don't send the same message to everyone. Segmented lists and saved audiences put the right ask in front of the right supporters.
Every outreach is informed by real relationship history, with communications tied directly to donor records.
Donors who feel understood are more likely to give again. Targeted messaging makes every interaction feel personal, not mass-produced.
Leadership visibility without the spreadsheet work
Leadership always has what they need. Automated reporting surfaces fundraising performance without your team pulling it manually.
Identify lapsed donors and act before they're gone, with lapsed donor views and cohort views built in.
Performance dashboards ensure your fundraising and outreach decisions are based on donor insights.
All you need to manage donors and grow repeat giving
Know every supporter, at a glance
Full gift history, household relationships, and custom fields in one place. Walk into every conversation prepared.
Rich donor profiles make it easy to personalize outreach at scale, without the manual research.
Spot your next major donor before they raise their hand. Use engagement scores and giving history to find your warmest prospects.
Stop doing things manually
Donors always feel seen. Receipts, thank-yous, and re-engagement workflows run on autopilot, even when your team is stretched.
Start with pre-built flows and customize as you grow. Never locked in, never starting from zero.
No donor falls through the cracks, no matter how full your plate gets.
Reach the right people with the right ask
Don't send the same message to everyone. Segmented lists and saved audiences put the right ask in front of the right supporters .
Every outreach is informed by real relationship history, with communications tied directly to donor records.
Donors who feel understood are more likely to give again. Targeted messaging makes every interaction feel personal, not mass-produced.
Leadership visibility without the spreadsheet work
Leadership always has what they need. Automated reporting surfaces fundraising performance without your team pulling it manually.
Identify lapsed donors and act before they're gone, with lapsed donor views and cohort views built right in.
View performance dashboards built to ensure your fundraising and outreach decisions are based on donor insights
From first gift to lasting donor relationships
Donors from Raisely flow into Keela for stewardship and follow-up
Transaction donation data feeds into Aplos for fund accounting and reporting
Keela becomes the relationship layer across your full Velora setup
Built for nonprofit fundraising & development teams
Fundraising & Development teams
who need donor visibility, segmentation, and follow-up that actually happens.
Executive Directors
who want to grow programs and impact without adding headcount.
Finance and admin leaders
who want automated receipting and cleaner donor records.
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Marketing teams who've outgrown spreadsheets
and need an intuitive donor management system.
What Keela teams actually say
"As a nonprofit, we are very happy we switched to this dynamic CRM. The software has made it easier for us to run multiple fundraising campaigns at once, and more importantly, it is easier for our donors to donate!"
Andrea K.
"Keela software stands out for its user-friendly interface, making it easy for nonprofits like ours to manage their operations efficiently... Keela's timely customer support is always appreciated."
Liam E.
"Keela is very intuitive and easy to use. I like having all of our solutions in one system… I like the integration with Raisely for managing campaigns and events."
Doug K.
Switch CRMs without losing momentum
You're not figuring it out alone. Dedicated implementation support guides you from kickoff to launch — and most teams are live in weeks.
Build the foundation for your nonprofit's CRM
Configure your organization details, tax receipt templates, and branded thank-you letters.
Migrate your data without losing donor history
Bring over contacts, full donation records, recurring gifts, and giving history with guided migration support and no data lost.
Set up donation forms that match your brand
Build branded donation forms, embed them on your site, and connect your payment processor.
Configure automations that run in the background
Activate automated receipts, personalized thank-yous, and re-engagement workflows that run on autopilot, so no donor touchpoint ever slips through the cracks.
Go live with dashboards ready on day one
Launch with pre-built fundraising dashboards, donor reports, and board-ready summaries your team can use right away.
Ready to grow giving with less manual work?
Donor data, automation, and reporting all in one place, built for real nonprofit teams.
Frequently asked questions
Is Keela a nonprofit CRM or donor management software?
Keela is both. It's a nonprofit CRM that brings together donor management, email marketing, automated receipting, and fundraising reporting in one place. Your development team gets a single system for donor profiles, gift history, communications, and segmentation, so you can manage relationships and grow repeat giving without juggling multiple tools.
How long does implementation take?
Most teams are live in a matter of weeks. The process covers setting up your org details and tax receipts, migrating contacts and donation records, building donation forms, and configuring automations. Dedicated implementation support guides you from kickoff to launch, so you're not figuring it out alone.
Can Keela handle tax receipting at volume?
Yes. Keela automates tax receipts for every donation and is compliant for CRA (Canada), IRS (US), and ACNC (Australia). Receipts generate and send automatically when a donor gives through a Keela form. For offline or imported donations, a bulk receipting tool lets you process outstanding receipts in one step, without going record by record.
What segmentation and automation does Keela support?
Keela lets you build segmented lists and saved audiences based on giving history, engagement scores, and custom fields. You can use pre-built automation flows for receipts, thank-yous, and re-engagement, or configure your own as you grow. Every workflow runs automatically, so no donor falls through the cracks even when your team is stretched.
Is Keela built for small and mid-sized nonprofits?
Yes. Keela scales with teams managing anywhere from 500 to 50,000 donors. Pricing is contact-based, with no complicated add-ons or hidden fees. Smaller development teams get the same automation and reporting capabilities as larger organizations, without the complexity or enterprise cost.